From the daily archives:

Wednesday, December 30, 2009

In Suc­cess Secrets of the Online Mar­ket­ing Super­stars by Mitch Mey­er­son, Mitch has some good ideas — I would say for­mu­las — that you can use to cre­ate infor­ma­tion prod­ucts:
For­mula 1 — Problem/Solution — State a prob­lem and then present solu­tions to the prob­lem.  For exam­ple, you may want to develop a prod­uct to improve SAT scores. […]

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